The grown-ups label Keke as naughty, but he thinks he is just curious. He likes cartoons, doodling on his drawing pad, daydreams of long holidays and fantasizes of being a grown-up, especially like his genius philosopher-inventor dad, whom he adores greatly. However, day-to-day activities like going to school and eating his unappetizing bento lunch made by Mama, get in the way of what he really wants to do. Welcome to the world of Keke, and meet his nagging mom, super-smart dad, mischievous puppy, pocket size pet alien Meme, and may the fun begin!